10 Smart Ways To Get More Subscribers on YouTube in 2018
|10 Smart Ways To Get More Subscribers on YouTube in 2018|
YouTube offers a great opportunity for business owners who are interested in taking a dip in video marketing. Think of this recent statement from the eMarketer: While 41% of US small businesses use Facebook, only 9% use YouTube. While the video comes to engage with your business, competition - at least in the case of other commercial enterprises - is not equally as bad as some other major social networks.
1 - Name your video strategically
One of the most difficult things is the name of your video. You have a name in your head, but it can be some complex or too long. My rule is to keep it original and use YouTube Autocompletion to give a video name. There is nothing wrong with the same name or a popular video with your video, as long as it is relevant.
2 - Upload new videos regularly
Regularly upload new videos, and preferably on a program. If your viewers expect a new video on Tuesday, they will wait Tuesday! When you upload a new video, those who subscribe to your channel will receive a notification (which helps trigger new ideas).
3 - Personalize video thumbnails
Rather than randomly generate, create a custom video thumbnail for each video. It only makes sense. As you use annotations and relevant images, custom thumbnails for your YouTube videos will increase your video's CTR (click through rate). A custom video thumbnail with a slight annotation will tell your users what your video is like.
4 - Use A YouTube Intro & Outro
Your YouTube introduction and outro not only helps in branding, it will make your video more enjoyable. An introduction and outro will serve your brand and your video will get a sense of professionalism. This is like the inaugural theme song of a TV show. In addition, an attractive introduction will ensure that your viewers stick to the rest of the video.
5 - Share on regular video on social network sites
Post each of your YouTube videos on Facebook using the original video uploader of Facebook (Fact: Facebook videos now get more engagement from the shared YouTube video link). Include a call-to-action in the Facebook Video Post with a link to your YouTube channel "See my other videos on YouTube".
6 - Use keywords
Use relevant keywords in your headline and description so that your video is the best chance to appear in YouTube and Google search results.
7 - Create evergreen video content as well as trending video content
Trending videos are great for getting short-term footage, but your channel should also include timeless, useful videos that will help your customers for a long time. These videos rank well in Google search results over time, drive traffic and ideas over long distances.
8 - Optimize your video descriptions
Returning to the SEO aspect of YouTube video, video details should not be ignored. Details will not only detail your video in search engines, they will also tell the potential audience what your video is about. But do not do it more. There is no point in getting a very detailed description because only a few lines of your description are visible when the video is initially loaded. Similar to the title, you should use your keyword in the description, and then, do not do it anymore. Do not do this by adding 17 keywords to your keywords and you are marketing the search engine. Doing so will likely increase the likelihood of appearing in searches.
9 - Engage your most loyal fans
Check out your manufacturer dashboard and Analytics to identify the most engaged users with your content. Consider reaching out to them and ask them to share your videos with your fans, friends or communities.
10 - Shoot In Various Locations
I believe there may be more interest in shooting in different places. I think it may not be possible or you may have a set, but try to change the background or even use a green screen. Like the cliche, "Diversity is the spice of life", so mix it with your background and places.